To see how successful I had made my production, I needed a different perspective... AKA audience. Step 1 was to gather a group of 15-18 year olds (target audience. Both male and female. Step 2 was to make them watch the trailer and step 3 was to get there feedback. I firstly asked what they found interesting about the trailer. Who they think the characters were and what they thought the story plot was going to be. I set up a survey in order to make the results easier to decipher. I surveyed 30 people in total.
My first question was:
Did the trailer fit into the catagory of the Horror film genre?
Very Much. Yes but with flaws. To some degree. Not at all.
All apart from five said very much, the rest said yes with flaws. When asked to explain their answer the said that the story needed to be more straitforward.
The second question was:
Was it easy to tell who the characters were and their role?
22 Had said yes but with flaws and the rest said to some degree. Their comments showed that they had been represented well in the way that it was clear to see who they were at the begining, but when the roles changed as it showed the past they seemed to get confused as to who was good and who was bad.
In a way I had been hoping for a reaction like this as I wanted them to not know "who to trust" in the film until the end, as most films do to add a twist.
The third question was:
Was the plot easy to follow?
Because my project had been a trailer, it meant that the narative would be split up in order to distort the sequence of events. However if it was done right a narative could still be formed by the audience. And many had said Very Much to the question, apart from 7 who said Yes with Flaws.
All in all I was happy with the audience feedback I got. It was very positive and much what I was looking for from my target audience.
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