Tuesday, 3 November 2009

Target Audience

Because my film now has a specific genre, it also means I need a specific target audience. From the similar trailers I have watched I have come to a conclusion on who my audience is and also how to make it obvious.

Main audience:
- Female (femalee dominated, main character. Scenes of romance, psychological - appeals more to female than male)
- Male (Access amounts of blood, hero - but not main character - of the story is male, sex appeal, supernatural)

Age:
15 - 25 (the main characters if the story range between the ages of 15 - 18, this will apeal more to people of that age as they will be able to relate to the characters more and hence will make the experience of whatching it more thrilling. The age restriction of the film is also a 15, this will encourage teenagers of this age and above to see it.)

Education:
There is no real mention in the trailer of education however the film is based around a school bully and the girl she kills. This would then be easier for people that go to school or have gone to school recently to relate. I would therefore say that my target audience would have the education of at least GCSE (which would be 15years)

Status:
I would say that my target audience would be middle-class and have shown this by making my characters with this status by using clothing, dialogue and setting to show this. I would also say that the main target audience would have a partner as there are hints of a romantic story and therefore would be a good movie for a date.

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